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The 2026 Paid Playbook: Audience, Channels, and AI
By Keith Putnam-Delaney
Jul 17
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Keith Delaney
and
GTMnow
41
1
How to Win at Paid Advertising in the AI Era | Keith Putnam-Delaney, Primer CEO
Inside the new paid playbook with Keith Putnam-Delaney, Primer CEO.
Jun 18
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GTMnow
and
Sophie Buonassisi
6
1
2
45:43
Websites in the Age of Agents | Webflow's CEO
Everything you need to know on web experiences and AEO when visitors are both agents and humans, with Webflow's CEO, Linda Tong.
May 20
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GTMnow
and
Sophie Buonassisi
7
3
24:34
The 0 to 1 Guide to Paid Media
Rex Gelb explains when to launch ads, what to test first, and how to turn paid media into a real pipeline engine.
Apr 3
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GTMnow
78
2
GTM 166: SEO → AEO: The Next Big Shift in How People Discover Your Product
SEO is evolving into AEO. Guy Yalif, Chief Evangelist at Webflow explains how to win: organize around buyer questions, ship FAQs with schema, keep pages…
Oct 7, 2025
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GTMnow
and
Sophie Buonassisi
12
6
35:29
GTM 165: Vibe prompting, AI fluency, and the new rules of go-to-market | Kieran Flanagan
Listen now | Kieran Flanagan is the SVP of Marketing at HubSpot and Co-Host of Marketing Against the Grain.
Sep 30, 2025
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Sophie Buonassisi
and
GTMnow
17
5
48:52
The Startup PR Playbook Every Founder Needs
Listen now (31 mins) | Jenny He is the Founder and General Partner at Position Ventures, an early-stage venture fund that backs startups with strategic…
Aug 27, 2025
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GTMnow
and
Sophie Buonassisi
11
1
30:58
The GTM Moat Series: In AI, Brand is the Foundation of Your Moat
Part 1: How to build defensibility from Day 0 before your product gets cloned
Aug 15, 2025
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GTMnow
25
1
3
How to get cited in ChatGPT+ (and win the new search game)
Search has changed—and if you’re not showing up in AI-generated answers, you’re not showing up at all. Learn how Generative Engine Optimization (GEO…
Jul 18, 2025
•
Sophie Buonassisi
8
5
The GTMnow Podcast Bonus: The Next Digital Revolution: You Optimized for Humans, Now You Have to Optimize for AI | with Mike Walrath (CEO of…
This bonus episode explores one of the most important shifts happening in go-to-market right now: the move from optimizing for humans to optimizing for…
Jul 15, 2025
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Sophie Buonassisi
4
21:06
The CRO & CMO Playbook for Creating GTM Alignment
Misaligned GTM teams are 2x more likely to miss revenue targets. Here's how top CROs and CMOs are fixing that - together.
May 31, 2025
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Sophie Buonassisi
2
1
ZoomInfo Just Changed Its Ticker to $GTM - Here’s Why That Matters
Why it matters, what is means, and shares jumped 7.4%.
May 16, 2025
•
Sophie Buonassisi
2
1
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