In this episode, John Barrows, CEO of Sell Better by JB Sales, helps you understand what the new reality of sales looks like and how to stay ahead of the AI curve. With his expertise and experience, John discusses the implications of AI and automation and how it will challenge the sales profession, as well as the importance of remaining human and personalizing your sales approach.
What You Will Learn:
The future of sales with AI and automation.
How sales professionals survive and thrive in a world of AI and automation.
The potential ramifications of automating jobs.
AI personalization at scale.
Highlights:
(4:40) John and his daughter’s children book about sales.
(7:34) How ChatGPT will change the sales profession.
(9:10) Why you must get interested and learn to leverage ChatGPT.
(11:20) AI personalization at scale.
(15:00) The impact of the recession and AI revolution on sales jobs.
(17:25) The failure of the education system today.
(23:55) Addressing the university ban of ChatGPT.
(28:00) John’s learnings from getting fired twice – “They were two of the best things that ever happened to me.”
(43:01) John’s best actionable advice to revenue leaders.
Guest Speaker Link:
LinkedIn: https://www.linkedin.com/in/johnbarrows/
Host Speaker Links:
LinkedIn: www.linkedin.com/in/ssbarker/
Newsletter: thegtmnewsletter.substack.com/
The GTM Podcast
Features conversations with well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Scott Barker to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.
This podcast is produced by GTMnow, the media brand of VC firm GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives.
Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Share this post