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A Holistic Approach to Compensation Structuring
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A Holistic Approach to Compensation Structuring

In this episode of the Sales Hacker Podcast, we have Scott Barton, VP of Incentives at Varicent. Scott is an expert in the sales world, particularly in revenue operations and incentive compensation. Join us for a great conversation about driving the right behaviors within your sales team.

What You’ll Learn

  1. Building a compensation structure that works for both salespeople and the company

  2. A holistic thinking about compensation, which includes development opportunities, benefits, advancement opportunities, and more

  3. Best practices for managing your sales team through economic uncertainty  

Show Agenda and Timestamps

  1. About Scott & Varicent [02:44]

  2. Best practices for designing compensation structure [07:00]

  3. How salespeople are empowered to shape how they’re recognized & rewarded [13:00]

  4. Increasing productivity by lowering the bar for success [14:42]

  5. Advice to management teams navigating the current economic uncertainty [20:43]

  6. Paying it forward [22:29]

  7. Sam’s Corner [25:10] 

The GTM Podcast
Features conversations with well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Scott Barker to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.

This podcast is produced by GTMnow, the media brand of VC firm GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives.

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