In this episode of the Sales Hacker Podcast, we have Moeed Amin , Founder and CEO at Proverbial Door and expert on the neuroscience of trust and decision-making. Join us for a great conversation about how buyers choose sellers, building (or breaking) trust, and common psychological mistakes sellers make.
What You’ll Learn
- Why sales is about trustworthiness
- Why Moeed says cold calls are horsesh*t
- Integrating your personal and work life to increase transparency
- Common ways that sellers fail to build trust
Show Agenda and Timestamps
- About Moeed Amin & Proverbial Door [2:40]
- What neuroscience teaches about buyer decisions [11:17]
- Ways to establish trust with customers [14:39]
- Why you should audit your personal life for trustworthiness [21:45]
- Common mistakes sellers make that break trust [25:00]
- Sam’s Corner [31:55]
The GTM Podcast
Features conversations with well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Scott Barker to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.
This podcast is produced by GTMnow, the media brand of VC firm GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives.
Visit gtmnow.com for more details and to sign up for our newsletter and other content resources.
Share this post