This week on the show, we welcomed Paul Fifield, the founder and CEO of Sales Impact Academy. We dive deep into how investing in learning is one of the best ways to drive sales effectiveness, and why learning programs in the profession of sales and marketing,have not existed to date. We also talk about how that's hindered our professional development, particularly because sales is such a tough job.
What You’ll Learn
Fred's Floors and other startup ideas that didn't make it
Why learning on the job is a horrendous idea (but we do it all the time)
How people process information
Why starting your own business isn't a get-out-jail-free card
Predictable revenue
Show Agenda and Timestamps
Show Introduction [00:49]
Fred's Floors and other startup ideas that didn't make it [7:02]
Why learning on the job is a horrendous idea [13:20]
How people process information [17:44]
Why starting your own business isn't a get-out-jail-free card [24:02]
Predictable revenue [26:58]
Sam’s Corner [31:26]
The GTM Podcast
Features conversations with well-known tech executive, VC, and founders - the expert operators in the trenches who have ‘been there, done that’ to build some of the fastest-growing software companies. Every week, a guest joins Scott Barker to dissect their stories, revealing expert insights around what worked, what didn’t, and how things actually went down.
This podcast is produced by GTMnow, the media brand of VC firm GTMfund - sharing insight on go-to-market from working with hundreds of portfolio companies backed by over 350 of the best go-to-market executives.
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